Press Release
iFIT Announces Multi-Year Exclusive Connected Treadmill and Content Partnerships With Boston, Chicago, London and New York City Marathons
Oct 4, 2021
Oct 4, 2021
iFIT announces multi-year partnerships with the organizations behind four of the Abbott World Marathon Majors to become the Official Connected Treadmill and Digital Fitness Content Subscription partner of the Boston, Chicago, London and New York City Marathons. These groundbreaking partnerships expand iFIT’s defining, long-term content strategy which engages subscribers through powerful interactive workouts around the globe. Starting this fall, iFIT subscribers will be able to run all four marathons virtually—shot on location during the actual races— on their connected treadmills, paced by iFIT Trainers.